Gallopalooza began when John Conti, CEO of John Conti Coffee Co., visited Chicago. He noticed attention-grabbing, eccentrically decorated cow statues and knew the concept would be a big hit in Louisville. So in 2003, he sought the support of Metro Louisville Mayor Jerry Abramson. Mayor Abramson believed the idea would be an ideal way to raise dollars for the city’s Brightside program. With such support, Gallopalooza: Louisville’s Sidewalk Derby took off out of the gate.
Fast forward to today. Due to popularity of the first Gallopalooza, Gallopalooza II followed in 2009, and six years later it’s now time for the third round of Gallopalooza. With bourbon becoming such a popular attraction for our community, Louisville’s current mayor, Greg Fischer, asked Brown-Forman to be the presenting sponsor. He also asked Gallopalooza organizers to consider adding a bourbon element to their next round. Thus, Gallopalooza: Bridles & Bourbon started hitting the streets in April 2015. The much-loved full-sized horses have been joined by six-foot-tall mint julep cups and miniature horses on half bourbon barrels.
Gallopalooza is proud to have raised more than $1.1 million to date and looks forward to another successful round in 2015.